We're building the right ventures –– right.
Our process guides founders & clients from idea to launch – with everything they need to build a validated and scalable digital business.
Our process
A simple, yet effective three-step process —
Our frictionless venture-building process allows us to build new products and services faster and with less risk than ever before.
— 01
Exploration
Every promising venture solves a customer problem. We explore unmet needs, new market trends, and opportunities for growth – resulting in a research report including a prioritized idea list.
— 02
Validation
Ideas are assumptions. We validate ideas and value propositions by gathering positive, de-risking signals from market experiments until we kill an idea or have a viable business case.
— 03
Launch
Accelerate execution. We launch the validated venture with a group of cross-functional experts using agile methodologies. Executing products that customers will love is the effect of our process.
Our toolbox
We have large pockets with
big swiss army knifes —
Exploration interviews
The qualitative interview helps us to collect concrete information and to gain true-to-life insights into our customers and their lifeworld.
Personas
The persona is a tool to empathize with the circumstances of a user. It represents our synthesized knowledge about a group of users.
Design sprint
It is a 5-day process from guiding a group from problem definition through ideation, design, prototyping, and testing with customers.
Assumption mapping
Assumption Mapping is an exercise where desirability, viability, and feasibility hypotheses of a business concept are made explicit and prioritized.
Prototyping
Life-sized prototypes are ideal for testing higher fidelity solutions with customers at a small sample size, before deciding to scale your solution.
Agile development
Agile development with of the validated business model & product us is characterized by self-organizing cross-functional teams. experts from marketing, finance & legal, tech and design work in iterative and incremental cycles.
+ And many more
Our portfolio
A quick glance at our past and current ventures —
Veazyy —— Creative / Tech
A marketplace for businesses to find and collaborate with video experts
WE.FFECT —— Climate tech
Carbon offsetting solution for content creators across platforms
cocampus —— Real Estate / Study Tech
A New Work platform for students – like Facebook meets Co-Working
mandala clothing —— fashion ecommerce
An alternative DTC streetwear label with a social media marketing focus
About us
Our philosophy, our creed —
We are convinced that building ventures and developing products isn’t magic or luck. It’s the result of continuously designing, building, testing, and learning. Following lean and agile methodologies, we can significantly reduce risk with high speed – taking the guesswork out of opinions and assumptions. Our philosophy guides us, when in doubt.
We are guides, not heroes — We can only survive if we solve and offer value to a client with a problem. You are the hero, we are the guides.
We show, don’t tell — We point to something that exists to avoid misunderstandings and the influence of opinions.
We experiment & iterate — We test all our ideas and solutions to gather evidence that shows us we are on the right track.
We stay curious — We put ourselves in the customer’s shoes, ask questions, change our perspectives and tackle challenges from different angles.
Have a vision?
—— Let's get to work ᐅ
Our process guides founders & clients from idea to launch – with everything they need to build a validated and scalable digital business.
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